He started his career in Paris in a public agency in charge of helping farmers to set up legal entities.In 1972, he joined the Merlin Gerin group, now known as Schneider Electric, which is a large mul...
马琳,北京外国语大学国际商学院副教授;研究方向:IMC、消费者行为、国际营销、跨文化传播;教授课程:Integrated Marketing Communications;Intercultural Business Communication;国际交流 International Communication Experience。